In 2001, Subkoff- also a part-time indie film actress – and the Imitation of Christ team produced a short film starring Reese Witherspoon which was intended to illustrate the prevalence of sweatshops and child labour.
In a following collection, a mock auction was staged at Sotheby’s where models were presented as items for sale by an auctioneer. In 2002, Imitation of Christ trekked to Paris to hold a renegade show outside the Christian Dior venue, to which the models arrived in ambulances and made their appearances on stretchers in a presumed statement about the death of fashion. In a role-reversing show later that year, models were seated, with pen and paper in hand, waiting to critique guests who were escorted down the catwalk, in a poignant critique of the critical process itself. Is nothing sacred?